NDM

ITV to launch female-focused channel

ITV have created a new TV program which is mainly targeted at females. The show is called ITVBe which is broadcasting shows such as, the only way is Essex. The program is mainly created to provide shows based around reality TV. The channel will be showed on freeview, sky and virgin. The target audience for this show will be younger females, aged from 16-34 year old. The genre of shows which will be shown on TV will be drama and comedy. I believe that this channel is a good idea. The reason for this would be that this channel will attract a large amount of female audiences. The reason for this would be that they enjoy shows based around a life they want. 

NDM

BBC2 controller steps down

BBC2 controller Janice Hadlow will step down from the role after more than five years, to take up a new job as controller within BBC. Janice Hadlow is the controller of BBC4 and BBC2. Which he will now only be the controller of BBC4 as he is stepping down from the BBC2 role. He decided to leave the company on the channel’s 50^th anniversary. Janice Hadlow has been in charge of this role for six years. The new Job role contains, develop and originate high-impact, cross-platform series, seasons and other major television events, he will also advise Danny Cohen and the channel controllers on broadcast strategy. I believe that Janice Hadlow had a major role within BBC2 however by then standing down this with then allow more time to fulfil the role within the BBC4. However by standing down this has also led to getting a bigger role within BBC2. 

ESSAY

The development of new/digital media means the audience is more powerful in terms of consumption's and production. Discuss the arguments for and against the view.

WWW

• Well structured with a range of examples 

EBI

• Avoid getting wrong facts 
• Make sure you link paragraphs to the question 
• Re-write the penultimate paragraph to do this
• Rewrite the conclusion as it doesn't add anything new  

 Penultimate Paragraph

Wikipedia is a page where articles are posted about famous people providing the public with information about them such as their birthday to their background. 65 million people use Wikipedia and 14 million people post articles on the site. It is a website which is made for ordinary people as it is free to use. It is argued that Wikipedia is inaccurate, as anyone is able to edit pages and change information about an organisation or individual. This is due to anyone being allowed access to Wikipedia pages and being able to change the information which is present for a company or individual. Critics may believe that Wikipedia articles are able to be posted by anyone therefore they are not reliable however, Wikipedia articles are verified by other accounts and users of Wikipedia to ensure the information is correct otherwise the information would then be deleted. Wikipedia is one of the most powering tool for the ordinary people as they are able to post information to over 65 million people. Also when someone is in need of information about an individual the first place they would be taken to would be Wikipedia. This then shows the the audience have enabled themselves to gain more power as they are able to display this through Wikipedia as they are in control of what information is provided to the world about things such as, countries and celebrities. As Wikipedia is the largest organisation for someone to search for information this then connotes that the audience has now come into control.

Conclusion

In conclusion I believe that the change in new and digital media has now allowed audience’s to become more empowered due to the change in new and digital, one of these changing highly involved the increase of the use of social media, as this also relates to user generated content as this allows the audience to be able to create something and post it online allowing the audience to get noticed and get a fan base. The development within new and digital media has now provided the audience with more control. one way in which new and digital media has done this would be through user generated content as this would provide the audience with a view which is now seen to be a valued greater. Furthermore websites such as Wikipedia also allow the audience to be in control as it a website which the audience is in full control off and do not have to follow the rules of a major organisation before posting an article.  

NDM

BT's push into football and fibre broadband drives up revenues 

Due to the football contracts has allowed them to build and increase their subscription by 2%. BT sport has no attracted over half a million extract customers since they started showing football. BT's group pre-tax profits grew 8% to £722 million in the three months to the end of 2013. In order for the BT to claim the rights of the premier and champions league the BT had to take a cut of 8% fall in earnings. I believe that the loss which has come from claiming the rights to premier and champions league football will be worth it as, this will allow them to gain more viewers and subscriptions which will then make their money back. 

• BT are expecting an increase of £1.85 billion which is a 4% increase over three months.  
• "We are open to wholesale arrangements with Sky," 
• BT shares were 3% higher as they announced 150,000 new broadband customers, and a 60% share of new connections on its network.

NDM

Google reports 17% revenue rise for fourth quarter

Google received an increase of revenues towards the end of 2013 where they were able to increase their revenues by 17%. This was announced on Thursday. The company's results came a day after it announced it was Selling Motorola Mobile. Google’s current revenue has no increased to $16.86 billion this also includes the sale of Motorola smartphone sale. Google's majority of revenues came from their own sites which include it search engine and YouTube. Google-owned sites generated revenues of $10.55bn, 67% of revenues. I believe that the sale of Motorola will not affect Google as much as due to the increase of Samsung and Apple within the market. Therefore i believe Google have sold Motorola before the company would be worthless. 

• The revenue of Google this time last year was $14 billion. 
• They are looking to increase the revenue to $16 billion by this time next year.
• Advertising revenues rose about 17% to $14.07bn