Us vs Them

Daily Mail quiz powers UsvsTh3m towards 3m users

The reason this website will be a positive for the daily mail as it will allow them to generate a larger audience.for example The Us vs Them is expected to reach views of 3 million users during October. This would then benefit the Daily Mail as it would allow them to increase the amount of users they will receive as once one person has completed the questionnaire they would then tell a friend about it. This is due to the Daily mail allowing the audience to share their answers on Facebook and Twitter. This then allows the audiences fans/friends on their social media site to be able to come across this and then take the survey themselves. Furthermore due to the large interaction from celebrities on social media in this day and age if a celebrity were able to complete the survey and then post it on social media this would then benefit Daily mail as this would then generate thousands of people wanting to take the survey as, their "role model" has. I believe the main reason this website is good for this digital age is due to the idea of allowing the audience to be able to post their answers on social media. This is due to the amount of people who are active on social media therefore this would allow the Daily mail to generate a large audience.