Monday 19 May 2014

NDM

BT to hire 1,600 staff amid internet connections criticism


BT Engineer At Work As Operating Profit Climbs

This story is about BT who are a internet provider which are one of the leading network providers. This story then goes on to talk about how the internet provider now come into some trouble as they have not been providing their customers with the services that they had stated to which has now leaded to them being portrayed in the news as the company in which they would not to be seen as it would be damaging their brand image. After BT have come been portrayed as a business in which they would not want to be in the news they have now hired 1,600 engineers in order to solve the problem in which they are facing right now which their internet connections. The problem in which BT customers are facing is that the companies connection to the internet is faulty and is slow which has left customers frustrated with BT. The telecom comapny had been using Sky and Talk Talk servers in order to keep their services going which have then become a topic for watchdog and has now been presented to their customers. BT have got their engineers in and have said that they will have everything working within the next two days and also with BT servers. "One customer being out of service for too long is one too many," said Joe Garner, chief executive of Openreach. "Millions of customers depend on broadband and they rely on us to keep them connected, whatever the weather." Garner said.

NDM


Amazon and Snapchat rank low for protecting user data from government


hand reaching through laptop screen

This story is about two companies which are Amazon and Snapchat. Snapchat is a IPhone app which allows the audience to send pictures of themselves to others who are on their friends list. Amazon is a website in which you are able to buy goods on. Furthermore these sites have now been seen to put into a situation in which they would not want to be and these would be that they have been ranked as the worst data protection companies according to the US private pressure group. Snapchat have been seen to be distributing their users pictures to a third party without their users being informed of this beforehand. Amazon have also been seen to given their customers information out to other parties such as, their details of address which their customers then receive junk mail through the post. The EFF reports had given snap chat a rating of 1 star out of 5 the reason for this is that they had told their users that the messages they will send will disappear forever however, they have kept these snaps and are using them for their own uses. Amazon had received two stars as they are fighting the battle in which they are not keeping their customers data safe therefore, will be fighting in court of these charges which Amazon are yet to respond to these comments

Sunday 11 May 2014

NDM

Premier League chief executive under fire for sexist emails 


Man City v West Ham

This story is about how the premier league chief executive has been caught sending sexist emails which has know been labeled as "utterly appalling". These emails were then leaked to the newspapers which then allowed to story to become a national story. The chief executive had referred to a female to one of his friends as "gash". Which the pair then went on to make jokes about the female which were seen to be disrespectful and unacceptable as an professional. the pictures were leaked themselves by a former PA who had given the pictures to the Sunday mirror. He had later gone on to say that "I accept the contents are inappropriate and apologise for any offence caused." This has not been the first offence in which has taking place within the premier league as Richard Keys and Andy Gray were forced to resign from their position as commentators as they had made a sexist jokes towards females, assuming they were of air however this was not the case. This then landed them into controversy as the conversation was leaked online and to radio stations. Furthermore i believe that the premier league is one of the biggest leagues in the world due to excitement it is able to bring on the pitch and the media only having the on the pitch sagas to write about rather then what happens of the pitch behind the pitch doors. Therefore i believe the only way for these matters to be resolved would be to the sack the chief executive as this would then sent the foundation to anyone else who is working within the FA having a clear understanding that they are not able to act within this manner. 

NDM

One Direction coverage boosts Sun on Sunday sales by 2%


The Sun on Sunday 27 April

This story is a one direction increasing the sales of the Sun on Sunday by 2%. One direction are a boy band who first started on the X Factor who then were signed by Simon Cowell's label and went on to become the biggest ever British boy band not only in the UK but also in the US. This story is about how the sun on Sunday have used One Direction as their personal marketing purpose as they followed the boy band around on their latest tour providing the audience with behind the scene clips which the audience would not be able to get from anywhere else. Furthermore due to the exclusive information they provided to their sales increase by 2%, therefore the sun on Sunday received sales of 1,721,068. My opinion on this story would be that the sun on Sunday's strategy in which that have put in place will allow them to attract a younger audience majority being female. Therefore this strategy will benefit many people the reason for this would be that due to the younger audience wanted to read the once direction articles, this would mean that their parents would buy it for their child. This would then mean that the newspaper would be present in the household encouraging the parent to also read it. The sun would then hope that the parent of the child would be interested in the newspaper therefore in the future being encouraged to buy the newspaper.